Bullhorn, the company that helps customer-obsessed organisations transform their business relationships, today announced that it has been named a Contender in the Forrester Research, Inc. November 2016 report, The Forrester Wave™ CRM Suites for Midsize Organisations, Q4 2016. The report evaluated 11 vendors based on 36 criteria, including current offering, strategy, and market presence.
According to the report, “Bullhorn’s strengths lie in role-based sales processes infused with intelligence. In addition to traditional opportunity management, it automatically tracks phone, email, and SMS conversation activity to proactively monitor account health, and it uses predictive analytics to prescribe the next best action to take.” In addition to receiving the second highest score in the Platform and Architecture criteria (tied), Bullhorn also was among the vendors with the highest score for Reference customer assessment. The report also stated: “The company builds all applications on a unified, robust platform with consumer-grade user experiences,” and added, “Bullhorn is best suited for relationship-oriented B2B recruiting companies that prioritise delivering better customer experiences to drive revenue.”
“We are excited to be included for the first time in this independent report,” said Art Papas, founder and CEO of Bullhorn, “especially considering that we were the invited to participate in 2016. We believe our positioning in the report and our scores in the Platform and Architecture category highlight the flexibility and strength of Bullhorn’s modern cloud platform versus the majority of the other offerings evaluated. This is ultimately what allows Bullhorn customers to realise real results fast – avoiding endless implementations and enormous consulting fees. And our deep experience serving the staffing industry has led us to create truly unique innovations around automatic data capture and relationship intelligence that simply are not offered by other vendors.”
The report is available for download at https://www.forrester.com/report/The+Forrester+Wave+CRM+Suites+For+Midsize+Organizations+Q4+2016/-/E-RES135925 for eligible subscribers.
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