Hospitality industry seeks to make recruitment and development of British workers a priority

A month-long campaign aimed at promoting working in the hospitality sector launches in February

Some of the key industry bodies in the hospitality sector have joined forces to urge business to make the recruitment and development of British workers a priority in 2018.

The bodies along with Springboard, a charity aimed at getting unemployed people into work, and the Department for Work and Pensions to deliver Hospitality Works – a campaign launching in February.

Since 2015, Hospitality Works has recorded 8,5000 work placements and due to this success the British Hospitality Association (BHA), The Association of Licensed Multiple Retailers (ALMR) and British Beer and Pub Association (BBPA) will be collaborating.

The initiative seeks to increase the number of people moving into hospitality jobs by inspiring jobseekers to take up a career in hospitality by bringing together leading hospitality employers to jobseekers to increase awareness of the sector and, to transform lives through employment opportunities.

Over the course of the month-long campaign, more than 600 Job Centre Plus centres throughout the country will be promoting new roles in the hospitality sector. Businesses will participate by offering taster visits for jobseekers, local jobs fairs and work experience opportunities.

This campaign comes at a time when there is the threat of a severe skills shortage for the hospitality industry is looming, due to low unemployment and the potential restriction in freedom of movement in 2019.

British Hospitality Association Chief Executive Ufi Ibrahim told Hospitality and Catering News, “Hospitality and tourism is the 4th largest industry in the UK and has created 1 in 6 new jobs since 2010. But, with the threat of a severe skills shortage of over 60,000* per year, the industry needs further support from the Government to help recruit more British workers.

“Initiatives such as Hospitality Works are great opportunities to highlight some of the great careers available in the sector regardless of whether your interest lies in numbers, people, organisation or creativity. The hospitality industry offers an alternative to those who don’t want to take the academic route, providing its workers with numerous, transferable skills. It is an exceptional industry where you can start at any level and work your way up.”

Anne Pierce, MBE, Chief Executive of Springboard added, “The need to recruit people of all ages and backgrounds in to our industry has never been so acute, which is why Springboard is once again rallying its delivery teams, employer partners and Ambassadors to engage with thousands of jobseekers during Hospitality Works 2018 and continue to play its part in alleviating the industry’s skills shortages and the impact of Brexit.”

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