One click wonders: 7 ways dashboards are transforming recruitment.. One click at a time

Click once for agility, twice for transparency, three times for success…

As our frantic lives become ever busier, the way in which we manage our time has adapted to meet our needs. As consumers, we seek out services – such as Amazon Prime – that make the receiving of our goods ever-more convenient.

For many of us, the ability to organise our lives through our smartphone has become the norm. With a single click we can order food, download the latest bestseller, book a massage, arrange a cab to be with us in a matter of minutes…even rent somewhere to stay this weekend.

But it’s not just happening in the consumer world. We are reaching for technology in all aspects of our lives. The way we look for jobs, for example, has changed too, with many recruiters using professional networking sites such as LinkedIn to attract higher-level candidates. However, harnessing all the social media data can sometimes be difficult for recruiters, requiring them to put in valuable time that they simply don’t have.

Click once for agility, twice for transparency, three times for success…

Thankfully, recruiting analytics dashboards are helping transform modern recruitment one click at a time. By cutting out excess information and making the relevant data easily available, they make day-to-day processes far more agile, bringing more transparency to key performance indicators (KPIs), enabling recruiters to react to situations more quickly, to drive success.

Here are seven ways dashboards are helping to transform recruitment one click at a time…

1 – Click one: Provide a single, real-time view of data

Recruitment agencies have specific challenges of having multiple social media channels through which to reach candidates. Given the pace at which millennials turn to their mobile devices for information and communication, many recruitment agencies now have multiple social media channels through which to reach candidates. Having a dashboard is therefore critical to ensure agencies can gain a single view of operations to map performance, identify trends and to help predict future opportunities or requirements to change priorities.

2 – Click two: Pinpoint the information you need now

Dashboards not only give a holistic view of current performance, but also provide the ability to drill down into any chosen area to highlight workload priorities and the flexibility to allow for customisation. This allows team leaders and individual recruiters to decide on the KPIs most relevant to their specific areas of work rather than overloading themselves with irrelevant data.

3 – Click three: Highlight workload priorities

Recruiters organise their days based on the status of their open job orders, so the first thing you should look at every morning is the status of your job order pipeline. Active Dashboards enable recruiters to work smarter by providing the ability to drill down into specific stages in the job pipeline and prioritise their workload based on how close job orders are to completion. By keeping an eye on the number of job orders you have in each stage of your recruiting process, you can balance your time between filling the front end as job orders get filled or get closed out, and closing job orders further down the funnel.

But with job orders only one half of the recruiting funnel, you also have to prioritise the time you spend sourcing and preparing candidates.

4 – Click four: Provide insight into the talent pipeline

Dashboards also enable you to quickly and easily understand the candidate pipeline; monitor candidate throughput, conversion and fill rates and identify the proportion of active to inactive candidates to uncover additional revenue opportunities fast. It also means you can get a clear picture of historical, current and future outcomes and which job boards are producing results with dynamic realtime analysis of ad response rates. With Active Dashboards universal connectivity with your CRM, you can track and understand each candidate journey from source to placement to maximise the return on your advertising investment.

5 – Click five: Show you where focused action will produce results

Geographical mapping allows you to instantly see, in real-time, where current jobs and candidates are located which can then inform where you need to start acquiring new candidates to fill the latest vacancies. Providing an understanding of the relationship between data and locations in an easy to use visual format delivers instant visibility. It highlights where focused action will produce results and it increases the efficiency of candidate recruitment by specific sourcing for live roles. It also enables you to canvas prospective clients by location faster for new roles where the volume of available candidates is highest.

6 – Click six: Boost employee motivation

Employee motivation is critical to sustaining revenue growth. Active Scoreboards offer a straightforward solution to deliver consultant, team and organisational KPIs in a dynamic audio visual way to keep staff motivated. Dashboards have been shown to increase collaboration and knowledge and best-practice sharing, too. When a best performer has a good quarter, colleagues can click to see what activity lies behind the win, creating a motivating competitive environment.

By illustrating complex data (from multiple sources) in compact views that deliver an instant and complete picture of team performance, you can compare individuals against their peers, teams and themselves. This enables team leaders to investigate an individual’s performance by dynamically interrogating their activities including open roles, CV’s sent, interviews held, candidate placements and fees and drill down into the detail to identify where to focus attention for improved results. Dashboards have been shown to increase collaboration and knowledge and best-practice sharing.

7 – Click seven: Make use of historical data to improve future outcomes

Predictive Analytics can use historical data from a job type or company to determine how many, based on previous experience, candidates they need to send for a hire. Learning from these behavioural patterns can drastically reduce the amount of errors made in the recruitment process, and therefore eliminate the snowball effect that occurs when mismatched employees are brought onboard. In this way, past trends can be utilised for future gain.

The recruiters who will be the most successful in the future will be those able to boil down all the information they collect and turn into actionable insights that help them recruit more efficiently and effectively. This saves time, ensures that a company’s vacancies are filled by the right individuals more quickly, and that candidates are matched with the right role, delivering a significant source of competitive differentiation and business advantage. The new focus for recruiters is on real-time metrics that let managers know what’s happening today, and predictive metrics, which alert everyone about the issues and opportunities of tomorrow. Thanks to Active Dashboards, all of this data is now just one click away.

Robert Dagge, Managing Director, Dynistics

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The British Institute of Recruiters is the Professional Body operating The Recruitment Certification Scheme

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